Error code
30971: Campaign rejected: Business email must use official domain
Eligible for resubmission. Stated by: GHL 155000007572.
What this error means
The campaign contact email is on a free or unofficial domain.
Causes, most likely first
- Free provider used. Gmail, Yahoo, Hotmail, Outlook.com.
- A personal address supplied instead of a business one.
- The email domain doesn't match the business name or the website domain in the registration.
Fields Twilio names for this error
Twilio’s page for this error names these submission fields in its description of what failed:
business contact email address
How to fix it
If your numbers are managed by a platform
If your numbers sit inside a reseller platform, for example LeadConnector numbers inside GoHighLevel, you do not have access to the Twilio Console, and the interface shows the rejection without the code. Ask that platform's support team for the Twilio rejection error code, in writing, before you change anything. You can also read it yourself from your browser, which is faster: see how to get the code.
The substance of the fix is yours to make: the business details, the website, and the opt-in flow described in the Twilio path all belong to you, not to the platform. Make those changes first, confirm they are live, then ask support to resubmit. A resubmission filed before the underlying facts change will fail again on the same reason.
If you own the Twilio account
Update the contact email to the company's official domain. Verify the email domain matches the business website and registered business name. If the company has no custom email domain, set one up through the domain registrar or an email host before resubmitting. Then resubmit the campaign.
Timing and resubmission
Correctable, unlike most of this 3096x/3097x block, Twilio documents a straightforward resubmit path here. No published review window.
Twilio publishes an indicative review timeline for campaigns: Sole Proprietor campaigns are typically approved or rejected within hours to days, and Standard campaigns go through several layers of vetting and can take up to several weeks. Twilio also states that the vetting fee is assessed only once per campaign, so editing and resubmitting the same campaign does not incur a new fee, while deleting and recreating it does.
Two ways forward
Have it handled for you
A2P registration is handled for you on Growth at $597/mo and on Scale at $1,197/mo. Registration, resubmissions, and the compliance work behind them are included.
Fix it yourself
Send your email and we will send the fix playbook for registration rejections.
Verified against Twilio documentation on 2026-08-10.